By Fatou Sillah
Yonna Enterprise on Thursday formalised a partnership with renowned Gambian chef Saikou Bojang, popularly known as Chef Bojang, appointing him as the company’s brand ambassador in a move aimed at enhancing its branding and marketing strategy.
Yonna Enterprise is a leading subsidiary of the Yonna Group, which began as a small corner shop and has since grown into a well-established business serving customers nationwide. Over the years, the company has expanded its operations and distribution network, positioning itself as a reliable supplier of essential food items and household products across the country.
The company trades in a wide range of food products, including sunflower vegetable oil, bags of rice, and other related items. Yonna Enterprise prides itself on its customer-focused approach, emphasizing the consistent availability of quality products while maintaining affordable and competitive prices for consumers.
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